7 October 2021 ∙ 3 minutes of reading time
Running and growing an agency is hard. You start by doing what you love – helping clients with their challenges – but you quickly end up having to fight fires in many places: HR, finance, legal, hiring, and staffing. More people on the team also means more salaries to pay, which means a larger monthly […]
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5 October 2021 ∙ 5 minutes of reading time
Public relations is all about controlling your brand’s narrative to influence behaviors and attitudes about your company goals. It is a strategy run by PR experts, and without a plan, it won’t go anywhere fast. You may be asking yourself, “How do I create a PR plan?”, “what should a PR plan include?” or even […]
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4 October 2021 ∙ 7 minutes of reading time
If you run your own photography website, you already know about planning content versus randomly posting. Your photography blog needs a purpose and a plan to stick out against your competition. A photography business can benefit from organic traffic to its website because it will bring in potential clients looking for a photoshoot. But, what […]
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29 September 2021 ∙ 6 minutes of reading time
eSports, like marketing, is a competitive field filled with competing players, each with a large following of loyal fans. eSports events can be live-streamed on social media, in sports bars, Twitch, and on other platforms. With proper advertising, eSports influencers can generate revenue and create an e-commerce site for fan-favorite apparel. You may be asking […]
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28 September 2021 ∙ 7 minutes of reading time
Content marketing is a proven strategy that will help drive traffic and reach your buyer audience. So, is your content reaching your target audiences? Your business needs a roadmap for publishing content. Having a digital content strategy benefits both new and existing content. It’s a chance to review your business goals and plan and produce […]
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21 September 2021 ∙ 7 minutes of reading time
Michael Jordan once said, “Talent wins games, but teamwork and intelligence win championships.” As a business owner, you want high-performing teams playing on your side of the court. A successful team means a competitive advantage against your competitors. Teams are what support your business. Effective teams will hit their team’s objectives consistently and if your […]
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20 September 2021 ∙ 6 minutes of reading time
Your business functions in an ever-changing world. There are factors outside of your control. Like a ship at sea, your business is at the mercy of an ever-changing tide of buyer habits and economic trends. Your business strategy needs to include external analysis. External and internal analyses complement each other. Both are vital in developing […]
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15 September 2021 ∙ 5 minutes of reading time
Today, we announced our latest fundraising, raising €11 million. You can read the full press release to know more about it. But here, we want to talk to you about the future of the B2B marketplace and the importance of the human and digital relationship for the customer: two topics close to our heart. Over […]
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14 September 2021 ∙ 6 minutes of reading time
Marketing today is the exchange of values between a seller and a buyer. It creates a demand for a company’s products or services. If there is value in a product or service, then a buyer will want to pay. Marketing Management is the planning, organizing, and implementing of marketing plans and strategies. These plans should […]
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7 September 2021 ∙ 7 minutes of reading time
With 197 million visitors per month, Amazon has become the number 1 eCommerce platform in the world. Counting such a large customer base, many businesses have decided to sell their products on this multi-billion-grossing platform and join the other 9.7 million vendors already on there. With a current average of more than 1 million new vendors […]
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